SmartcreditFixed-term and fixed-rate loans for the borrowers.
Our task and our challanges for the project
Renua designed the New User Experience of the fixed-term and fixed-interest-rate borrowing solution. Additionally, Renua created the integration into the main website.
The challenge was understanding how the borrowers and lenders think and how they would use the application.
SmartCredit was successfully launched and raised 2M$ in investments, with an estimated company value of over 15M$ at its peak.
- Smartcredit
- Web, Mobile
- UI/UXWebNFTIllustration
- March 2022
From idea to reality
We took our client's idea, starting with prototypes, sculptural approach, and attention to each tiny detail helped us realize the whole vision in the live version of SmartCredit.
Behind the sceneRoad to goal
During our journey, we made many screens and variations for different directions and ideas implemented in the project to achieve functional perfection.
Inspired by nature
The challenge was understanding how the borrowers and lenders think and how they would use the application. What we had to do is to design a super User Experience for borrowers and lenders.
Fresh Identity
We updated the old logo bringing freshness and innovation to the whole brand and created a brand book for the project that answers all the user's questions.
Creativity in everything
Additionally, Renua designed the upcoming SmartCredit.io NFTs. And this is what we made!
Feeling of simplicity Intuitive and Clear
With a color palette and design direction, we created a website reflecting the direction and idea of SmartCredit, turning the idea into what you see.
Conversions increasing
With a new design, we increased SmarCredit registered users amount to 20000+!
